The Office of Tourism & Cultural Affairs for Salem, Massachusetts

As the official destination marketing organization for the City of Salem, Destination Salem cooperatively markets Salem as one of Massachusetts’ best destinations for families, couples, domestic and international travelers who are seeking an authentic New England experience, cultural enrichment, American history, fine dining, unique shopping and fun.

The organization is a nonprofit, public-private partnership funded by both the City of Salem and the businesses that invest in advertising in the annual Salem City Guide & Map and the annual Guide to Haunted Happenings.

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Contact Us:

Destination Salem
Shipping: 81 Washington Street, Suite 204
Mailing: P.O. Box 630, Salem, MA 01970
877 SALEM MA (725-3662) Toll Free | (978) 744-3663 Telephone
(978) 741-7539 Fax
info@salem.org

Mission:

Destination Salem cooperatively markets, promotes and manages tourism in Salem. The organization advocates the kind of tourism which improves the quality of life for Salem residents and provides the greatest economic benefits to Salem’s tax payers. Destination Salem strives to take a leadership position in the development and promotion of high-end, year-round tourism.

Marketing:

Destination Salem’s marketing initiatives focus on the following markets: Leisure Travelers, Regional Visitors, Group Tours, LGBTQ Visitors, International Travelers and Cruise Passengers. The organization strategically places destination advertising and organizes cooperative advertising to reach audiences in these markets.

Click here for Destination Salem’s 2016 Program Summary. For recent media coverage and press releases, click here.

Profile Sheets:

Salem Group Tour Profile

Haunted Happenings Profile

Salem Cruise Profile

International Profile

Insertion Order Forms:

2017 Salem Guide Insertion Order

2016 Salem Haunted Happenings Insertion Order

Staff:

Kate Fox, Executive Director
Stacia Cooper, Sales Manager
Brittany DiCologero, Administrative Assistant

2016 Board of Directors

Executive Board

President: Karen Scalia, Salem Food Tours
Treasurer: Susan Lippman, Essex National Heritage Commission
Past President: Thomas MacDonald, Hawthorne Hotel
Vice-President: Jim Hurrell, Witch Dungeon, Witch History & New England Pirate Museums and Salem Trolley
Clerk: Betty Bouchard, The Depot Group

Members At Large:
Pamela Captain, Bewitched After Dark Tours
Serie Keezer, Sea Level Oyster Bar & Restaurant
Tina Jordan, The Salem Witch Museum
Dick Pabich, The Salem Inn
Beth Williams, Peabody Essex Museum
Vini Kurti, Adriatic Restaurant
Kara McLaughlin, The House of the Seven Gables

Ex-Officio:
Mayor Kim Driscoll, City of Salem
Rinus Oosthoek, Salem Chamber of Commerce
Heather Famico, City Councillor
Kate Fox, Executive Director

 

Salem.org