Media Kit
About Salem
Salem, Massachusetts, is a destination recognized around the world for its rich history, which includes the tragic Salem Witch Trials of 1692, the glorious maritime era that left its indelible mark on salem through architecture, museums, and artifacts, and for its month-long celebration of Halloween. Today nearly one million people visit Salem annually, generating more than $100 million in tourism spending.
About Salem Haunted Happenings
A month-long celebration of Halloween and fall in New England, an estimated 250,000 visitors visit Salem during October. Celebrating its 31st year in 2012, the festival features dozens of events and special programming, which compliment the attractions, museums and tours that are in Salem throughout the year. For complete information on Haunted Happenings, explore HauntedHappenings.org.
About Destination Salem
As the destination marketing organization (DMO) for the City of Salem, Destination Salem cooperatively markets Salem as one of Massachusetts’ best destinations for families, couples, domestic, and international travelers who are seeking an authentic New England experience, cultural enrichment, American history, fine dining, unique shopping and fun. For more information, explore Salem.org.
- Press Contact: Kate Fox, Executive Director, kfox@salem.org or call 978.741.3252.
- Mailing address: P.O. Box 630, Salem MA 01970
Press Releases
- 2013 Salem Guide released in two formats
- February 23, 2013
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- Salem So Sweet: Salem's decadent winter tradition continues
- Salem Main Streets
- January 25, 2013
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- 2013 Festival Schedule in Salem, Massachusetts
- December 12, 2012
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- City of Salem partners with SOWA Market
- September 25, 2012
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- Two Honors for Salem Haunted Happenings
- September 24, 2012
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- Destination Salem Releases 2012 City Guide
- February 7, 2012
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- 10th Annual Salem So Sweet Festival
- Salem Main Streets
- January 5, 2012
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- 2012 Festivals in Historic Salem, Massachusetts
- January 1, 2012
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- Celebrate the Holidays in Salem, Massachusetts
- October 27, 2011
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- New Events for Families at Salem Haunted Happenings
- September 26, 2011
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- Salem Farmers Market to Continue in November and December
- Salem Main Streets
- September 17, 2011
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- Official Guide to Salem Haunted Happenings Released
- August 30, 2011
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Salem in the News
- Postants, Taiwan
- Stories on: The House of the Seven Gables, Pepper Candy Company, Salem Witch Museum; Peabody Essex Museum; Salem Waterfront Hotel & Marina, Capt's, Victoria Station
- March 24, 2013
- Daytrippers: Quirky Stops in Salem
- Fox CT, January 2, 2013
- One Step Beyond Boston: Salem
- The UK Independent, October 2012
- Summer Hops: Haunted Happenings in Salem
- Montreal Gazette, August 13, 2012
- "It's Simply the Best! Whether it's shopping or a bit of history you're after from a break, it's hard to beat Boston"
- Page 1 Page 2
- Sunday World, UK, May 12, 2012
- Day-Tripping Destinations
- FOX CT / CT Now, Hartford, CT, May 1, 2012
- FAMILY TRAVEL: "More than Just Witches"
- The Times Sun Union, Explore Magazine, Albany, New York, March 30, 2012
- A TANK AWAY: "Salem offers visitors rich history, quaint lodging, and vibrant dining"
- The Boston Globe, March 28, 2012
- "Just Magic: There's more to Salem than Witches"
- CD Traveler, UK, March 21, 2012
- "Salem, Massachusetts: The New England Town with the Darkest Past"
- The Independent, UK, October 30, 2010
- "A Haunted Honeymoon"
- The Wedding Wizards, February 24, 2010
Photo Galleries
High resolution images are available on request. Click here to view a sample gallery of photographs.





